Month: May 2023

Compass Public Relations can help your business/association/coalition frame a message specifically for your target audience. This messaging is critical in shaping public opinion and understanding of the issues  you care about most. At Compass PR, our public relations specialists craft narratives that resonate with your stakeholders, ensuring your voice is heard. We work closely with our clients to tell their stories to policymakers and media outlets. We can frame the messaging, develop the arguments, and create graphics and materials to deliver your message across many platforms. From digital campaigns to traditional media outreach, we ensure your message is consistent and impactful.

During the 2023 Session, we worked with the National Alliance on Mental Illness in Maryland (NAMI – MD) to deploy Advocacy Action Alerts, which enabled constituents to contact their legislators on key issues presented before the General Assembly. These alerts were strategically timed to coincide with critical decision points, maximizing their influence. We developed messaging and integrated an advocacy outreach system through five targeted campaigns.

The result of our public affairs strategy: Over 2,900 emails were sent to Maryland General Assembly Members urging support of critical legislation that would impact mental health in the state. This comprehensive approach demonstrated the power of grassroots advocacy, amplifying the voices of concerned constituents in a meaningful and effective way. Learn more about how PR management services can support your organization by contacting Compass PR today!