Cinderella Had a Ball… So Can You!

Planning an event can feel overwhelming but let Compass Public Relations Firm break it down for you in just 6 easy steps:

 

Step 1: Set Goals
Take some time when brainstorming plans for your event to set goals or intentions. These can be helpful to refer to when making decisions down the line. Your goal could be to create a space for people to network or to celebrate an accomplishment. When working with a public relations firm, goals will help define the event.
 

Step 2: Plan Your Location

Finding a good venue is important for the atmosphere of your event. Not only are components like adequate space and appropriate decorations important but also try to think about your location from the perspective of a guest. Is there enough signage so they can find exactly where to go? Does the location accommodate parking? Are there accessibility options if your guests need it? A public relations specialist can help plan your event location keeping all the details in mind so that your event can go off without a hitch!

 

 

Step 3: Plan Speakers

If you plan to have anyone outside of your group speak, make sure they are scheduled in advance! If you have a person in mind they need to ensure their schedule allows/knows what the message needs to be in order to answer any questions guests may have. Public relations firms will bake speaker research and logistics into the event to ensure all runs seamlessly. This helps with overall event organization and management, but if the speaker has a good experience they are more likely to return to a future event.

 

 

Step 4: Promote Your Event

Sending out paper invitations can feel daunting. Try and use other ways to get the word out about your event. Social media can be a great tool for guests attending to share the event in order to encourage others to come.
Key Tip– Events sneak up on people, especially if they are planned far in advance. Consider reminder emails or text messages to give guests a heads-up that you are looking forward to seeing them.

 

 

Step 5: Execute Your Event

The day has come to execute the event. Get lot’s of rest and promote on social media up until start time! Make sure the music is set and the bathrooms are clean, put on a big smile and enjoy!

 

 

Step 6: Prepare For Post-Event
To best plan for after the event, it is sometimes good to go back and look at your goals. You may want to put together social media campaign strategy and gather content for promoting an annual event. Maybe there were things that did not work that might have helped the event be more successful. Keep track!
Compass Public Relations Firm is here to help you plan and execute all types of events and any other public relations services for your organization. Session is quickly approaching, get started today!
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